Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date and take any other steps required by applicable law.

To provide the Services, we collect personal information about you from a variety of sources as set out below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

When we use the term “personal information”, we are referring to information that identifies, relates to, describes or can be associated with you.

Information We Collect Directly from You

Information that you directly submit through our Services may include:

• Contact details including your name, address, phone number, and email.
• Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.
• Account information including your username, password, security questions and other information used for account security purposes.
• Shopping information including items you view, put in your cart, save into your account (loyalty points, reviews, referrals, or gift cards), or purchase.
• Customer support information including the information you choose to include in communications with us.

Some features of the Services may require you to directly provide us with certain information. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect about Your Usage

We may automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels and similar technologies. Usage Data may include information about how you access and use our site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including:

• Companies who support our Site and Services.
• Our payment processors, who collect payment information to process your payment in order to fulfill your orders.
• Third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy.

• Providing Products and Services. We use your personal information to process your payments, fulfill your orders, send notifications related to your account and purchases, manage your account, arrange for shipping, and facilitate returns and exchanges.
• Marketing and Advertising. We may use your personal information for marketing and promotional purposes, such as to send marketing communications by email or postal mail, and to show you advertisements for products or services.
• Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you believe your account has been compromised, please contact us immediately.
• Communicating with You and Service Improvement. We use your personal information to provide you with customer support and improve our Services.

Like many websites, we use cookies on our Site. We use cookies to power and improve our Site and Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services. We may also permit third parties and service providers to use cookies on our Site.

Most browsers automatically accept cookies by default, but you can choose to set your browser to remove or reject cookies through your browser controls. Please keep in mind that removing or blocking cookies can negatively impact your user experience and may cause some of the Services to work incorrectly or no longer be available.

In certain circumstances, we may disclose your personal information to third parties, including:

• Vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
• Business and marketing partners to provide services and advertise to you.
• When you direct, request, or otherwise consent to our disclosure of certain information to third parties.
• With our affiliates or within our corporate group, in our legitimate interests to run a successful business.
• In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations, to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We do not use or disclose sensitive personal information without your consent or for the purposes of inferring characteristics about you.

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.

We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites.

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security”. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute and may apply only in certain circumstances.

• Right to Access / Know: You may have a right to request access to personal information that we hold about you.
• Right to Delete: You may have a right to request that we delete personal information we maintain about you.
• Right to Correct: You may have a right to request that we correct inaccurate personal information we maintain about you.
• Right of Portability: You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party.
• Restriction of Processing: You may have the right to ask us to stop or restrict our processing of personal information.
• Withdrawal of Consent: Where we rely on consent to process your personal information, you may have the right to withdraw this consent.
• Appeal: You may have a right to appeal our decision if we decline to process your request.
• Managing Communication Preferences: You may opt out of receiving promotional emails at any time by using the unsubscribe option displayed in our emails.

You may exercise any of these rights by contacting us using the contact details provided below. We will not discriminate against you for exercising any of these rights.

If you have complaints about how we process your personal information, please contact us using the contact details provided below. If you are not satisfied with our response, you may have the right to appeal our decision or lodge your complaint with your local data protection authority.

Please note that we may transfer, store and process your personal information outside the country you live in. Your personal information is also processed by staff and third party service providers and partners in these countries.

If we transfer your personal information out of Europe, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us: